Ad-tech
The advertising and media industries are amongst the fastest developing business segments. Agencies are facing with increasing expectations from their Clients as well as with intensifying competition from new market entrants.
Our company aims to respond to these challenges of our partners and provide them with access to the latest advertising technology solutions. We are ready to become the outsourced engineers of the communications industry.
AdVertiCloud.com
This all new initiative sets the future of our company aiming to provide markets with the latest advertising technology solutions and to initiate the most possible connections amongst media buyers, sellers and all other data providers.
AdVertiCloud.com aims to become a vertical industry cloud that enables information flow and automations through standardized interfaces in media trading.
MyMediaAgency.com
MyMediaAgency.com will be the collection of our cloud based SaaS applications that facilitate internal administrations and cross-channel communications of agencies, advertisers and media owners.
These user-friendly simplified product offerings will serve as gateways to AdVertiCloud.com and will provide API opportunities to our partners for further integrations.
DMP
The initiative to become the data management platform of the advertising industry covers two directions of development.
On the one hand we intensively develop solutions that will aggregate and automate the flow of the data need of our Clients to feed their planning and programmatic media buying tools.
On the other hand we aim to deploy our agency partners with the capability to deliver aggregated spending data to their clients.
ATD / DSP / SSP
In the close future our company aims to build the automated information links between agency trading desks (ATD), demand- (DSP) and supply side platforms (SSP), but at the same time we intend to integrate all these processes with the everyday operation of the agencies.
The information flow will be managed by AdVertiCloud.com, whereas the SaaS solutions of MyMediaAgency.com will make these aggregated data accessible to every stakeholder on the market.
Econometrics
Our company has already built its competency to serve advertisers, either directly or through our agency partners, with state of the art econometric modelling.
Facilitating our analytics clients will be able to compare advertising expenditure with actual sales figures and draw immediate conclusions from correlations.
We are ready to provide full-stack econometric services as well as to deliver aggregated spending data for further analytics.
This all new initiative sets the future of our company aiming to provide markets with the latest advertising technology solutions and to initiate the most possible connections amongst media buyers, sellers and all other data providers. AdVertiCloud.com aims to become a vertical industry cloud that enables information flow and automations through standardized interfaces in media trading.
MyMediaAgency.com will be the collection of our cloud based SaaS applications that facilitate internal administrations and cross-channel communications of agencies, advertisers and media owners. These user-friendly simplified product offerings will serve as gateways to AdVertiCloud.com and will provide API opportunities to our partners for further integrations.
The initiative to become the data management platform of the advertising industry covers two directions of development. On the one hand we intensively develop solutions that will aggregate and automate the flow of the data need of our Clients to feed their planning and programmatic media buying tools. On the other hand we aim to deploy our agency partners with the capability to deliver aggregated spending data to their clients.
In the close future our company aims to build the automated information links between agency trading desks (ATD), demand- (DSP) and supply side platforms (SSP), but at the same time we intend to integrate all these processes with the everyday operation of the agencies. The information flow will be managed by AdVertiCloud.com, whereas the SaaS solutions of MyMediaAgency.com will make these aggregated data accessible to every stakeholder on the market.
Our company has already built its competency to serve advertisers, either directly or through our agency partners, with state of the art econometric modelling. Facilitating our analytics clients will be able to compare advertising expenditure with actual sales figures and draw immediate conclusions from correlations. We are ready to provide full-stack econometric services as well as to deliver aggregated spending data for further analytics.